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How to Maintain Brand Consistency Amidst a Retail Reset

How to Maintain Brand Consistency Amidst a Retail Reset

As we leave the last holiday season behind us, a retail manager’s concern about eager shoppers shuffling around their store shifts toward preparing the upcoming year’s promotional schedule.
Retailers today have far more to plan for than just a simple, Continue reading

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3 Questions Retailers Should Ask Themselves before Revamping Their Storefront

3 Questions Retailers Should Ask Themselves before Revamping Their Storefront

3 Questions Retailers Should Ask before Revamping Their Storefront

Exterior signage can greatly impact the success (or failure) of any retail brick-and-mortar store. In fact, according to a University of Cincinnati Economic Center study, about 60% of businesses reported that Continue reading

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